List Building: 101 - How To Make Money Online Using Your List

Aug 12, 2010 -

List Building: 101 is a short, but important, e-book that you may have seen recently. It's written by Roger Olson, a well-known business mentor who has built and marketed some of the best online businesses. Roger's list building system has been used by many other Internet marketers and has helped them to get the attention of visitors on their websites. Before you begin, however, you'll want to make sure that you're aware of what you're doing. Roger's advice is simple: build a list of targeted visitors that you can actually sell to. In fact, he recommends that you build your list as early as the first two days of operation on your site, so that you can ensure that there's potential for sales when the site is operating properly. Building a list is a matter of finding the right information to feed to your visitors. Roger suggests that you try not to use affiliate links on your site. He also notes that many people end up having duplicate ads on their sites, which he suggests you avoid as well. In addition to this, don't use your name as the domain name on your site. The reason why you need to build your list as early as possible is because Roger Olson says that you should always be using the name of your site in emails. If you use an affiliate link in an email, it will never make it past the spam filters because it's considered spam. Instead, use your domain name and provide links only to your site or to products that you offer. As Roger points out, this is a much more efficient way to build your list because it increases your chances of converting visitors into customers. It's also a good idea to create an opt-in form on your website. You should use this form to collect visitors' names and email addresses, but you shouldn't provide a link that leads back to the affiliate sales page, as this will result in you getting a cease and desist order from the search engine, which could end up being a problem if you're using the wrong keywords or phrases in your marketing messages. If you follow Roger's recommendations and build a good list of targeted visitors who are interested in your products or services, you should then be able to use it to promote your site, which is what this list building guide is all about. In fact, you can then start earning money with it right away.

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